25/09/2011 14:42
In 2007, Rick Calvert (above, left) and Dave Cynkin (above, right) created the BlogWorld & New Media Expo to help attendees capitalize on a novel new technology—blogs. Now, of course, blogs are just a small part of a burgeoning social-media...
25/09/2011 14:39
Viral marketing and word-of-mouth are no longer enough to make your product and brand visible in the relentless onslaught of today's promotional media.
Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see,...
25/09/2011 11:12
When it comes to why we love being early mamas, one of the most popular tweets, emails and comments I’ve received is this: “We can have more babies!”
And this is absolutely a perk for those who want a Van Trapp-like brood, with more child-rearing years to make that happen. Older...